Frisco Texas Realty Companies
★★★★★
(469) 535-6358


Cassia Williams


As almost only a seller real estate agent, my talent is only concentrated on helping families to most efficiently sell their properties for the greatest profit within the duration of time chosen.

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Frisco Texas Realty Companies

There are known to be 2 divisions of knowledge in realty: SELLER REPRESENTATIVES and purchaser brokers. Some realty brokers (or agents) team up with both sellers and purchasers, but I do not in my profession for various factors.

My straightforward goal is on the final result for the seller which is to offer the property for the greatest profit within the time frame intended.

Imagination is actually the absolute most necessary capability because it aids me to imagine just what might be carried out to strengthen and spruce up a residence. Construction expertise is very important considering that it helps me to analyze the expenses of remodeling changes. Local market problems and fads are actually beneficial in identifying the optimum cost a house can easily cost in a certain market.

Other real estate brokers specialize as purchaser real estate agents. Purchaser brokers are pros at discovering the most cost effective homes on the market within the cost vicinity of the purchaser.

I focus on the good components of the home. Naturally, I can view the defects too, but I possess the chance of, as well as get much contentment by, using my talents to remedy or reduce the issues for little or no cost. This is extremely rewarding for my homeowner too.

Purchaser agents certainly possess sorts of skill-sets that I do not have and they are actually outstanding at what they perform.

Frisco Texas Realty Companies

As the SELLER AGENT, I want to think of myself as a competent P negotiator.

I possess the patience, the passion, the product, the persistence as well as, most importantly, the persuasive, many may even say, pervasive, personality. My God-given skills and experience are actually naturally suited instinctively to P negotiators.

The buyer agent is commonly a D negotiator, creating deadlines, due dates, and demands and divulging discrepancies, defects, and deficiencies and displaying a downer, deadpan face, constantly appearing dismayed and down about the residence of the seller, and also demonstrating downright defeat, disenchantment, despair, disillusionment, dissatisfaction, and disappointment.

Naturally, this is an oversimplified description but I have seen it played out often times. I possess passion regarding the product I am selling: the property is actually unique, it is very distinctive. I present myself as, and also genuinely strongly believe that, I negotiate coming from power, never ever from a position of weakness.

The purchaser broker negotiates coming from weakness, never ever from an advantage. I am patient and peaceful, and will always seem to have the time factor on my side.

I begin holding 4 Aces while the buyer broker is holding a pair of 2s. I recognize that, and the buyer agent quickly figures it out also. Naturally, I assist the purchaser agent to comprehend who has the power.

Purchaser real estate agents often start to come around to my way of understanding in spite of trying to dampen me originally as a component of their D negotiation techniques.

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Frisco Texas Realty Companies


Cassia Williams Real Estate Agent Frisco TX
(469) 535-6358

Purely dedicated to helping property owners to effectively sell their properties for the greatest possible earnings within the duration of time chosen.

Cassia-Williams Cassia-Williams